This is The Ocean Race – Global Brand Launch Event
"This is The Ocean Race. The future is loading – and you're invited! Tune in to see the start of a new era in the Race's 46-year history with a truly global launch event – simultaneously taking place around the world – as we connect to iconic Host Cities and Race characters old and new for all the latest news and updates on the exciting future of sailing's toughest test!"
Streamed live Mar 21, 2019
Website: theoceanrace.com
Twitter: @theoceanrace
Background: Two decades after buying the Race from Whitbread, Volvo has now transferred ownership to a new group, led by Richard Brisius and Johan Salén. The ownership change was announced before the finish of the Volvo Ocean Race last year, and the full transaction has now been completed. Going forward, the 'around the world' race will now be known as The Ocean Race with Volvo staying in the race family as a significant commercial partner, the next edition coming in 2021.
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